Which key data sources and figures should be considered to supporting hotels' budget for 2021?

In such a challenging year as the one we have in front of us, it’s not easy to find sources we can rely on… forecasts made at the early stages of pandemic – even the ones based on big data and produced by main corporations - have shown inconsistency as patterns and external variables were changing every minute. Now, has we get further information and markets start to show trends across industries, we’re starting to see the light at the end of the tunnel and there’re a few sources I’d definitely recommend considering:

1) McKinsey & Company

2) UNWTO

3) Euromonitor

These three institutions have recently released hospitality-oriented forecasts for 2021 and beyond on expected international flights, revenue and other key performance indicators relevant for any company that’s now preparing their strategy for next year.